My local ranking on Google

My local ranking on Google

How Google determines local ranking Local results are based primarily on relevance, distance, and prominence. These factors are combined to help find the best match for your search. For example, Google algorithms might decide that a business that’s farther away...
Content Marketing

Content Marketing

Content Marketing: the emperor’s new clothes? Let us start by making a confession. We have a love-hate relationship to content marketing. The term bugs us because it is so all encompassing, vague and devoid of strategic emphasis. At the same time, we love the...
Business Location

Business Location

Does Google Really Know You’r Location? For Nearly Half Of You, The Answer Is No. Search marketers rely on Google to serve up ads to prospects within a targeted geographical area, but is Google’s location data accurate? Contributor Steve Cameron reports on the...